It seems to me that almost everyone has ever felt a sense of stagnation, lack of movement and stagnation. I think you’re doing, trying, trying, but it doesn’t work, and you’re still at the point you started. That’s the sense of walking in one place I wanted to convey in the project. I literally do that by being on the treadmill, which is the main metaphor of a repeatable and undeliverable cycle that seems asphyxiatingly endless. The escape path ends up in different locations, because wherever you feel the pointlessness of movement and development attempts will be around and don’t go anywhere, and until no one knows when the lost meaning will come back.
Art direction & photography — Blasher Maria (@teamaris) mua — Screator Maria (@mashapokatak) models — Mezentsa Anna (@ullivu), Schmidt Maya (sega_mega_scum), Fel Christian (@kotyenkka), Shapošnikov Vasilis (@product_of_imageination) ph Assist — Anton Hayev (@kadji_kun) sound design & video edit — Pavel Samohvalov (@pavel_samokhvalov) Special thanks — Lena Lapin (@lenllap), Daniel Kapelkin (@danil.kapelkin), Smirnov Svetlana (@wetka_photo)
Onions 1 — Roman of Zimogorskiy 2 — Cyril Ostaninkiril 3 — Maria Kamborovaaa 4 — Dmitry Kutyrev (@k.kutyrev) onions 5 — Daniel Kapelkin (@danil.capelkin) 6 — Asia Septel (@a3i.pdf)
