The FW’24/25 collection is dedicated to rethinking the most important stylistic techniques and codes in the brand’s almost 15-year history. Here, the designer gives new life to familiar iconic silhouettes and complements the brand’s provocative ironic aesthetics, which has been growing year after year, with new meanings, mixing transparent mesh and sequins, leather and mirror skirts, shiny fabrics, lace and prints that refer to the nature of the native land. The SS’24 collection, inspired by the eclecticism of romance and emancipation, is filled with signature provocation and even in the fonts refers to the eroticism of the 80s. The main references were the pompous, depraved images of Marie Antoinette and the indulgent cunning of Glenn Close as the Marquise de Mertelle in «Dangerous Liaisons». Andrey Artemov mixes all this with decadent aesthetics and the beauty of fading, forever imprinted in the memory in old photographs.
