In the cooperation framework of the School of Design and the «SPAR&racuo hypermarket networks; a brif was developed, based on the ithogs of which the packaging design for the energy drink was developed.
In `nbsp ' ; the result of the in-house payment was provided to the customer with more than 50 the options for ready-made solutions and a short-list of works was prepared by the direction handlers. The Cognitive Neronaucus Institute, which was connected to the keis with the goal of determining the most effective with the marketing vision and the most well-received packaging option respondents tested student design decisions in compared with the products of competitors in skin-galvanic reflexes and ightreking. The results of the study coincided with the results of a consumer marketing survey conducted in  with the SPAR side.
