Concept
«Meme History: From Trollface to 67» is our collaborative project, where we capture a historical cross-section of a cultural phenomenon of our era—memes.
We divided the history of memes into three eras: before 2019 (sepia), 2019–2021 (cobalt), and after 2021 (green), and identified the most iconic images familiar to everyone.
As a stylistic choice, we selected the Russian lubok style because we associate its playful and mischievous character with the contemporary phenomenon of memes.
Objects

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first memes

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Memes 2019–2021

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Memes of the Modern Age
Visualizations
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