Project Description
«ShBMNK» is a contemporary optics bureau where selecting eyewear becomes part of an individual’s style. The brand offers a collection of frames and original accessories, created based on original illustrations and unified by a single visual concept. For this project, I developed the visual identity and brand style, accessory and advertising material design, as well as the interior concept for the modern optical boutique.
Illustrations from the original project.
Brand Identity
2 logo versions. Prompt: Develop a logo for the optician bureau «SBMNK» based on the presented original illustration, preserving its graphic nature, texture, and composition.
Promotional materials. Posters and key visuals.
Brand Products
Studio product photography from an overhead view on a matte, neutral-gray surface. A neat layout of eyewear brand products: in the background, three bags featuring graphic black-and-white illustrations; in the center, spectacle cases; and in the foreground, three pairs of black-and-white frames and a black business card with the logo. All items rest on a single plane, with natural lighting and photorealism.
Prompt: Create a mock-up of a double-sided business card for the optical boutique «SHBMNK» on a neutral background. On the first side, center the original logo, the website shbmnk.ru, and the phone number +7 980 345-32-34. On the second side, display Illustration of Eyes from Image 2 without changes. The business card is made of thick matte coated cardstock. Show both sides of the business card on a solid white background.
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Prompts: 1. Develop a design for an eyeglass case based on the provided illustration. Adapt the graphic to the surfaces of the case without altering the original image. 2. Develop a design for eyeglass frames based on the provided shape. The design must align with the brand’s overall style. 3. Create a mockup of a classic square eyeglass cloth featuring the design from the provided illustration.
Space
